THE PROJECT

Boran Reklam created a freestanding entrance sign for the ÜNTES Istanbul regional office. The orange ÜNTES name leads the composition, followed by the company’s Turkish message, the regional office identification and a row of partner brand marks.

Placed beside the entrance and the street, the sign gives visitors a clear point of recognition before they reach the building.

THE CHALLENGE

The sign needed to present several levels of information on one face: the principal ÜNTES identity, the Istanbul regional office name and supporting brand marks. The layout gives the orange wordmark the strongest visual weight while keeping the remaining information legible on approach.

THE SOLUTION

The sign places the orange ÜNTES name at the top, where it is immediately recognisable from the street. Beneath it, the Turkish message and “İstanbul Bölge Müdürlüğü” identify the location. A separate lower band gives the associated brand marks their own space.

The restrained light background helps the lettering and logos stand out without crowding the face.

MONUMENT SIGN DETAIL

The front photograph shows the full hierarchy of the sign. A second, angled view reveals the depth of the freestanding structure, its orange side accent and the raised appearance of the lettering.

The light face contrasts with the orange ÜNTES wordmark and dark office lettering, helping each message remain distinct.

THE RESULT

The finished monument pylon signage marks the entrance to the Istanbul regional office. Its prominent ÜNTES identity can be seen from the street, while the office designation and brand marks provide useful detail as visitors move closer.

ENTRANCE VISIBILITY

From the front, the sign reads as a complete brand and location marker beside the office entrance. The side view shows its physical presence and how the orange edge carries the identity around the structure.

Together, the photographs show a monument sign designed to work at both street and pedestrian scale.

MONUMENT & PYLON SIGNAGE

Boran Reklam develops freestanding signage for commercial buildings and branded entrances. Tell us about your site, the messages the sign needs to carry and how visitors approach it.