PROJECT OVERVIEW
A Factory Exterior Built Around the Brand
The Martaş facility uses its building envelope as a prominent brand surface. Red geometric sign panels appear at several points along the exterior, while a continuous blue line connects the composition across the long façade.
Aerial and street-level photographs show how the same visual language works from a distance and up close.
01
Industrial facility
A coordinated identity across one factory site.
02
Multiple façades
Sign elements repeat across the visible elevations.
03
Raised lettering
White Martaş letters stand out on red sign panels.
04
Brand continuity
Red panels and blue accents connect the exterior.
THE PROJECT CHALLENGE
Make a Large Building Read as One Brand
On an industrial façade, signs are seen from different approaches and viewing distances. The challenge was to keep the Martaş identity legible on the long front elevation and the corner volume while working with the building’s windows, doors and roofline.
The photographs show a repeated red sign shape and white lettering, tied together by a blue horizontal accent.
BORAN REKLAM SOLUTION
A Consistent System Across the Exterior
TECHNICAL PRODUCTION
Dimensional Letters on a Geometric Sign Panel
The close-up shows white raised Martaş lettering mounted against a red panel. The three-dimensional letters create visible edges and shadows, helping the brand mark retain definition against the bold sign background.
Panel joints, letter placement and the meeting of red and blue forms are important details in the finished façade.
BUILDING-SCALE APPLICATION
Brand Elements Across the Front and Corner
The exterior view shows multiple Martaş sign positions along the main elevation and on the building’s end face. Repeating the same sign form keeps the identity recognisable as the building is approached from different directions.
The long blue band gives the separate red panels a clear visual connection.
FINAL OPERATIONAL VIEW
A Clear Identity at Site Scale
Seen from the street, the large red signs punctuate the light-coloured industrial façade without obscuring the windows or entrances. The repeating colour and lettering make the site identifiable as one facility.
The aerial view shows how these features sit within the broader factory complex.
THE RESULT
A Distinctive Presence Across the Factory
Martaş now has a coherent exterior identity in the supplied project photographs: prominent red sign forms, dimensional white lettering and blue accents are visible across the building.
From close-up details to wider site views, the same design language connects the individual façade signs.
EXPLORE MORE
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