FABRIC GRAPHICS & SEG SYSTEMS
Fabric Graphics for Retail Displays.
From tension fabric frames and Silicone Edge Graphics to illuminated retail displays, we manufacture high-resolution fabric graphic systems for stores, showrooms, campaigns and multi-location rollouts.
| SEAMLESS VISUALS | EASY CAMPAIGN UPDATES | BUILT FOR SCALE
FABRIC GRAPHICS & SEG SYSTEMS
Fabric Graphics for Retail Displays.
From tension fabric frames and Silicone Edge Graphics to illuminated retail displays, we manufacture high-resolution fabric graphic systems for stores, showrooms, campaigns and multi-location rollouts.
| SEAMLESS VISUALS | EASY CAMPAIGN UPDATES | BUILT FOR SCALE
RETAIL FABRIC GRAPHICS
Graphics That Change with Your Campaigns.
Fabric graphics offer a clean, contemporary alternative to traditional printed panels and adhesive graphics. Lightweight, visually seamless and easy to update, they are widely used across retail stores, showrooms, exhibitions, offices and illuminated brand environments.
At Boran Reklam, we produce fabric graphics for aluminium frames, Silicone Edge Graphics systems, freestanding displays, wall-mounted applications and backlit lightboxes. Every project is evaluated around its display type, lighting condition, viewing distance, artwork requirements and installation environment.
Whether you need one large showroom wall or hundreds of store-specific graphics, we coordinate printing, finishing, silicone-edge sewing, quality control, packing and delivery around the project requirements.
OUR SOLUTIONS
Fabric Graphics for Every Retail Environment.
From illuminated feature walls to frequently changing campaigns, each fabric solution is selected around the frame, lighting condition, viewing distance and final visual objective.
01
Silicone Edge Graphics
Printed textile graphics finished with a silicone edge for a smooth, tensioned fit inside a dedicated aluminium frame.
02
Backlit Fabric Graphics
Fabric graphics selected and printed for illuminated frames, balanced light diffusion and strong colour appearance.
03
Non-Illuminated Frames
Wall-mounted and freestanding tension frames for campaigns, product communication and interior branding.
04
Large-Format Fabric Walls
Large-scale textile graphics for retail interiors, showroom feature walls, events and commercial spaces.
05
Freestanding Displays
Fabric graphics for portable or permanent retail units, exhibition backdrops and branded communication zones.
06
Replaceable Campaign Graphics
Keep the frame in place and replace only the fabric graphic for the next collection, launch or promotion.
HOW SEG WORKS
What Is Silicone Edge Graphics?
Silicone Edge Graphics, commonly known as SEG, combines a printed textile graphic, a precisely sewn silicone strip and a compatible aluminium frame. The edge is pressed into the frame channel, applying even tension across the surface with no visible front fixings.
01
Technical Artwork
Files are prepared for the visible area, bleed, fabric behaviour and silicone-edge position.
02
Fabric Printing
The fabric and print method are selected for the application, lighting and visual requirements.
03
Silicone Sewing
The edge is sewn around the perimeter according to the frame profile and finished size.
04
Frame Fitting
The graphic is inserted from the corners and tensioned evenly across the aluminium frame.
05
Campaign Update
The frame remains in place while the fabric graphic can be removed and replaced.
PRINT TECHNOLOGY
Choosing the Right Fabric Print Method.
The print process affects colour appearance, fabric feel, lighting performance, durability and production speed. There is no single best method: the correct choice depends on the textile, the display system and the final viewing conditions.
FAST CURING
UV Fabric Printing
UV inks cure immediately with light and can be used on selected coated or display-oriented textiles.
Advantages
- Strong surface colour and sharp detail
- Fast curing and efficient production
- Suitable for selected coated fabrics
Consider: Ink sits closer to the textile surface. Fabric softness, stretch and backlit behaviour must be tested for the chosen material.
FLEXIBLE PRODUCTION
Latex Fabric Printing
Water-based Latex inks are suitable for compatible coated textiles and many indoor display applications.
Advantages
- Good colour for indoor retail graphics
- Useful for mixed-media campaigns
- Practical for selected coated textiles
Consider: Compatibility and finish vary by fabric. Backlit and tension-frame materials require assessment.
POLYESTER SOFT SIGNAGE
Dye-Sublimation Printing
Heat converts the dye into gas so it bonds within polyester fibres through direct-to-textile or transfer production.
Advantages
- Vibrant colour and fine detail
- Soft and flexible fabric feel
- Highly suitable for SEG systems
Consider: The process requires polyester or a polyester-coated textile and controlled heat fixation.
| REQUIREMENT | UV PRINT | LATEX PRINT | DYE-SUBLIMATION | |
|---|---|---|---|---|
| Typical material | Selected coated display fabrics | Compatible coated textiles | Polyester-based fabrics | |
| Fabric feel |
|
Varies by material | Soft, integrated feel | |
| SEG suitability | Application dependent | After material assessment | Strong choice | |
| Backlit use | Strong light diffusion | Test print and light diffusion | Test print and light diffusion |
BACKLIT FABRIC GRAPHICS
Designed for the Lightbox—not Only the Printer.
A successful backlit graphic depends on the relationship between fabric weight, print density, ink behaviour, LED spacing, frame depth and artwork design. These factors are reviewed together to reduce hotspots, insufficient black density and unexpected colour shifts when illuminated.
IN-HOUSE PRODUCTION
From Print File to Finished SEG Graphic.
A small error in size, sewing alignment or silicone-edge position can affect tension and corners. Production is therefore planned around the finished frame system—not only the printed image.
01
Prepress
Visible area, bleed, frame data and artwork variations are checked.
02
The fabric and method are selected for light, use and visual objective.
03
Finish
Graphics are cut and sewn to the specified frame profile.
04
Quality Control
Print, dimensions, colour, sewing and final fit are reviewed.
05
Pack
Graphics are labelled by store, frame or installation sequence.
RETAIL APPLICATIONS
Designed for Retail, Showrooms and Branded Spaces.
Fabric graphics can scale from a single campaign frame to coordinated systems across an international retail network.
Retail Campaign Frames
Replaceable graphics for promotions, seasonal launches and new collections.
Showrooms
Large-format textile walls and illuminated displays for product storytelling.
Feature Walls
Clean, large visual surfaces without visible front fixings.
Backlit Lightboxes
Illuminated fabric for retail walls, counters and brand activation zones.
Events & Exhibitions
Lightweight textile backdrops, stands and temporary installations.
Multi-Store Rollouts
Store-specific graphics with changing sizes, artwork and languages.
01
Store-Specific Dimensions
Graphics prepared for each frame and location.
02
Artwork Variations
Languages and campaign versions managed together.
03
Consistent Production
Controlled printing and finishing across batches.
04
Store-Level Packing
Labelled by location, frame or installation phase.
UV-Printed Fabric for Water Slide Manufacturing
We produce specialist industrial fabric graphics for water slide manufacturers using UV printing technology. The custom-printed fabric is designed for integration into the slide manufacturing process, where it is applied to the slide surface and encapsulated using polyester resin. This process allows colours, patterns and themed graphics to become part of the finished water slide structure, creating durable and visually distinctive surfaces for water parks and aquatic attractions.
PROFESSIONAL INSTALLATION
Accurate Fitting. Even Tension.
Correct installation helps fabric graphics sit evenly within the frame, keeps corners clean and ensures the final visual is tensioned as intended. Planning can include frame inspection, access, sequencing and electrical coordination for lightboxes.
FREQUENTLY ASKED QUESTIONS
Fabric Graphics & SEG, Explained.
Answers to the questions brands, agencies and retail teams commonly ask before starting a fabric graphics project.
SEG graphics are printed textiles with a silicone strip sewn around the perimeter. The edge fits into a compatible aluminium frame channel to create a smooth, tensioned surface.
Yes. The frame can remain installed while the fabric graphic is removed and replaced for a new campaign, launch or seasonal collection.
Yes. The fabric, print method, ink density and lightbox construction should be assessed together to achieve an even illuminated appearance.
The processes use different ink and curing technologies. Dye-sublimation is especially suited to polyester soft signage, while UV and Latex can suit selected coated display fabrics. The choice depends on material, lighting and application.
Yes. Graphics can be produced from store-specific frame data and organised by location, artwork version and quantity before packing.
Please provide frame dimensions or profile data, whether it is illuminated, artwork requirements, quantity, store count, delivery destination and timeline.