BORAN REKLAM / LENTICULAR PRINTING

Large-Format
3D Lenticular Printing.

Printed depth and image changes at a scale designed for attention.

Create posters, retail displays and campaign graphics that change as people move past them. We plan the artwork, viewing distance, lens, format and finish together.

Animated preview of a large-format 3D lenticular poster effect

DEPTH WITHOUT 3D GLASSES

How a flat print creates a changing view.

A lenticular print combines specially interlaced artwork with a sheet of small lenses. From one position, the viewer sees one part of the image; from another, a different part appears. The same principle can produce apparent depth, a flip between messages or a sequence that suggests motion.

The visual effect is built into the physical print, so it can be seen without glasses or a powered display. It depends on how the artwork, lens and viewing position work together. For a wider overview, see our 3D lenticular poster printing service.

Choose the right effect.

3D depth: Foreground and background seem separated.

Flip: An image or headline changes with the viewing angle.

Animation: Sequential frames create the impression of movement, such as an object turning or an eye blinking.

LARGE FORMAT / HIGH VISIBILITY

Formats for campaigns and spaces.

Advertising posters

Citylight-style displays, product launches and promotional posters that reveal a second visual as people pass by. Final placement and exposure determine the specification.

Retail & events

Freestanding promotions, exhibition structures and point-of-sale graphics that add visual interaction to the customer journey.

Murals & panels

Feature-wall graphics and multi-panel compositions where the viewing route, seams and alignment are planned as part of the installation.

EXAMPLES OF LARGE-FORMAT LENTICULAR EFFECTS

See how the message can change.

Animated preview of large-format lenticular advertising samples and changing visuals

One surface. More than one image.

A flip design can swap between product variants or campaign headlines. A depth design can make a scene appear layered. Motion effects can reveal several stages of a visual as the viewer walks past the display.

These GIFs preview the idea on a screen. The physical lenticular effect is produced by moving relative to the printed lens, and its appearance depends on viewing distance, light and angle.

For related formats and effect types, explore the lenticular topic archive and the work of 3D Adworks.

SIZE, ALIGNMENT AND VIEWING DISTANCE

Make the large format work in its setting.

01 / SCALE

Select the format

The service range lists posters up to approximately 200 × 300 cm and standard sheets of 120 × 180 cm or 120 × 240 cm. Confirm the usable size, orientation and lens for the actual brief.

02 / ALIGN

Plan the joins

A mural assembled from several panels needs precise artwork division, lens orientation and positioning. A continuous image across panel seams requires particular care.

03 / INSTALL

Choose the finish

Framing, fixing and protection depend on the display structure and exposure. Indoor and outdoor projects should each be specified for their actual conditions.

BEYOND STANDARD POSTERS

Lenticular details for custom displays.

Custom options include flip-style banners, shelf liners and promotional stands. These can be considered where the viewing angle and display structure allow the intended change or depth effect to be seen clearly.

An adjustable display or a multi-panel composition requires a different production plan from a single poster. Share the supporting structure and installation drawings early, so the graphic can be divided and finished correctly.

What shapes the quotation?

Final dimensions, quantity, effect type, lens material, artwork preparation, sample approval, finishing, packing and delivery. A large area built from multiple panels is quoted against the complete panel plan.

START WITH A CLEAR BRIEF

Send us the details that determine the effect.

  • Finished width, height and quantity
  • Indoor or outdoor location and display structure
  • Expected viewing distance and direction of movement
  • Preferred effect: depth, flip or animation
  • Images, headlines and available source artwork
  • One poster or a coordinated multi-panel display
  • Framing, finishing and installation requirements
  • Delivery address and campaign launch date

READY TO EXPLORE LARGE-FORMAT LENTICULAR?

Let’s plan the image and the viewing experience.

Tell us where the graphic will be seen, how large it should be and what you want it to reveal. Boran Reklam can review the production approach with your team.