CASE STUDY · RETAIL CAMPAIGN ROLL-OUT

TROY Apple Premium Partner — MacBook Neo Retail Campaign

Multi-Location Retail Campaign Roll-Out Across Türkiye

Boran Reklam produced more than 150 UV-printed window graphics and coordinated installation across 15 TROY Apple Premium Partner locations in more than 10 cities — completing the full roll-out within three days.

CASE STUDY · RETAIL CAMPAIGN ROLL-OUT

TROY Apple Premium Partner — MacBook Neo Retail Campaign

Multi-Location Retail Campaign Roll-Out Across Türkiye

Boran Reklam produced more than 150 UV-printed window graphics and coordinated installation across 15 TROY Apple Premium Partner locations in more than 10 cities — completing the full roll-out within three days.

THE PROJECT

One Campaign. Fifteen Retail Locations. Three Days.

In 2026, Boran Reklam supported a nationwide MacBook Neo retail campaign across 15 TROY Apple Premium Partner locations in Türkiye.

More than 150 individual window graphics were produced using UV printing on ultra-clear transparent vinyl. Each element was digitally cut to its required shape, organized by location and prepared for coordinated distribution and installation.

The complete campaign was rolled out across more than 10 cities within three days, requiring production, logistics and multiple installation teams to work to one fixed schedule.

TROY Apple Premium Partner storefront with MacBook Neo window graphics during installation

15

TROY Apple Premium Partner locations

10+

Cities across Türkiye

150+

Individual graphic pieces

3 Days

Complete campaign roll-out

TROY Apple Premium Partner storefront featuring suspended MacBook Neo displays and coordinated window graphics

THE CHALLENGE

Consistent Execution Across Multiple Cities — Within One Short Campaign Window.

Fifteen retail locations across more than 10 cities had to be completed within a three-day campaign window.

Production alone was not enough. More than 150 separate graphic pieces had to be printed, cut, checked, organized by destination and distributed correctly while several installation teams worked at different locations simultaneously.

The project required precise communication, store-level planning and an experienced retail roll-out process.

BORAN REKLAM’S SOLUTION

Production, Store-Level Logistics and Installation Coordination.

Boran Reklam managed the campaign production and logistics while coordinating installation through its own team and regional installation partners. Every graphic set was prepared around the requirements and schedule of its destination.

UV PRINTING & PRECISION CUTTING

Consistent Colour. Clean Shapes. Bubble-Free Application.

The campaign graphics were UV printed on ultra-clear transparent vinyl supplied by Aslan, selected for its clarity and bubble-free application characteristics.

A digital flatbed cutter accurately produced the distinctive rounded and capsule-shaped elements used throughout the window displays. This combination allowed Boran Reklam to manufacture a high volume of individually shaped graphics while maintaining consistent quality across the campaign.

Suspended iPhone 17 Pro promotional display and green window graphics inside a TROY Apple Premium Partner store
TROY Apple Premium Partner storefront with a suspended MacBook Neo display and pink campaign graphics

MULTI-CITY LOGISTICS

More Than 150 Pieces, Prepared for the Right Location.

The campaign was managed as a multi-location retail roll-out rather than a single delivery.

Graphics were checked, grouped and organized around the requirements of each store before distribution. This location-based preparation helped ensure that the correct material reached every installation team within the fixed campaign schedule.

THREE-DAY INSTALLATION ROLL-OUT

Fifteen Locations Completed Within Three Days.

Boran Reklam coordinated its own installation capability with regional partners so that work could proceed across multiple cities at the same time.

Previous retail roll-out experience, detailed store-level preparation and clear communication between teams allowed the full campaign to be implemented within the fixed three-day schedule.

Installation team applying MacBook Neo window graphics at a TROY Apple Premium Partner store

THE RESULT

A Coordinated Retail Roll-Out — Not Just a Print Production Job.

The MacBook Neo campaign demonstrates Boran Reklam’s ability to manage high-volume, multi-location retail campaigns where production speed, consistency, logistics and installation must work together.

More than 150 individual graphics were installed across 15 TROY Apple Premium Partner locations in more than 10 cities within three days. Delivering that result required in-house manufacturing capability supported by store-level logistics and coordinated installation teams.

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Planning a Multi-Location Retail Campaign?

Boran Reklam combines in-house production with location-based logistics and installation coordination to help retail agencies, shopfitting companies and brands deploy consistent campaigns across multiple stores within demanding launch schedules.

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