{"id":29473,"date":"2019-07-11T17:36:10","date_gmt":"2019-07-11T14:36:10","guid":{"rendered":"https:\/\/boranreklam.com\/projeler\/building-signage\/"},"modified":"2026-09-24T14:08:40","modified_gmt":"2026-09-24T11:08:40","slug":"turkas-illuminated-rooftop-signage","status":"publish","type":"avada_portfolio","link":"https:\/\/boranreklam.com\/en\/case-study\/turkas-illuminated-rooftop-signage\/","title":{"rendered":"Turka\u015f Illuminated Rooftop Signage"},"content":{"rendered":"

CASE STUDY \u00b7 SIGNAGE<\/strong><\/p>\n<\/div>

Turka\u015f Illuminated Rooftop Signage<\/h1><\/div>

Two-Sided Brand Visibility Above the Roofline.<\/h2><\/div>

White dimensional Turka\u015f lettering rises above the building on a red slatted corner feature, creating a clear identity by day and a bright landmark after dark.<\/p>\n<\/div>

REQUEST A QUOTE<\/span><\/a><\/div><\/div><\/div>
VIEW CASE STUDIES<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>

CASE STUDY \u00b7 SIGNAGE<\/strong><\/p>\n<\/div>

Turka\u015f Illuminated Rooftop Signage<\/h1><\/div>

Two-Sided Brand Visibility Above the Roofline.<\/h2><\/div>

White dimensional Turka\u015f lettering rises above the building on a red slatted corner feature, creating a clear identity by day and a bright landmark after dark.<\/p>\n<\/div>

REQUEST A QUOTE<\/span><\/a><\/div>
VIEW CASE STUDIES<\/span><\/a><\/div><\/div><\/div><\/div><\/div>

THE PROJECT<\/strong><\/p>\n<\/div>

A Roofline Identity Seen from Two Directions.<\/h2><\/div>

Boran Reklam delivered a rooftop signage installation for Turka\u015f. Large white dimensional letters appear on both sides of a red slatted structure at the building corner. The \u201cLezzet mimar\u0131\u201d line sits below the name on one face.<\/p>\n

The raised position makes the identity part of the building silhouette. Daytime photographs show the form and layered background; at night the lettering is illuminated above the entrance and fa\u00e7ade.<\/p>\n<\/div><\/div><\/div>

\"Night<\/span><\/div><\/div><\/div><\/div><\/div>

2<\/h2><\/div>

Outward-facing rooftop sign faces<\/p>\n<\/div><\/div><\/div>

Day<\/h2><\/div>

White dimensional letters on red slats<\/p>\n<\/div><\/div><\/div>

Night<\/h2><\/div>

Illuminated brand visibility<\/p>\n<\/div><\/div><\/div>

Corner<\/h2><\/div>

Prominent roofline location<\/p>\n<\/div><\/div><\/div><\/div><\/div>

\"Daytime<\/span><\/div><\/div><\/div>

THE CHALLENGE<\/strong><\/p>\n<\/div>

Making a Corner Rooftop Sign Read from Both Approaches.<\/h2><\/div>

A roofline sign has to remain recognisable from different viewpoints while fitting the architecture beneath it. Here the building corner offers two outward-facing planes. Matching Turka\u015f names on each plane carry the identity around the corner, while the red horizontal backdrop ties the two views together.<\/p>\n<\/div><\/div><\/div><\/div><\/div>

<\/div><\/div><\/span>

OUR REFERENCES<\/a><\/h3><\/h3><\/span>
<\/div><\/div><\/div>
Bosch<\/span>2026-09-02T16:03:32+03:00<\/span>
\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"Bosch\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n<\/div><\/div>
Nike<\/span>2026-09-03T09:30:55+03:00<\/span>
\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"NIKE_Logo\"\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n<\/div><\/div>
Canon<\/span>2026-09-02T15:56:15+03:00<\/span>
\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"CANON\"\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n<\/div><\/div>
Honda<\/span>2026-09-02T15:55:08+03:00<\/span>
\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"HONDA\"\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n<\/div><\/div>
Technogym<\/span>2026-09-03T09:34:06+03:00<\/span>
\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"TECHNOGYM_Logo\"\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n<\/div><\/div>
Siemens<\/span>2026-09-02T15:49:47+03:00<\/span>
\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"SIEMENS\"\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n<\/div><\/div>
Hilton Garden Inn<\/span>2026-09-02T15:48:38+03:00<\/span>
\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"HILTON\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n<\/div><\/div>
Miele<\/span>2026-09-02T15:47:31+03:00<\/span>
\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"MIELE\"\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n<\/div><\/div>
Ferrero<\/span>2026-09-02T15:46:52+03:00<\/span>
\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"FERRERO\"\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n<\/div><\/div>
Holiday Inn<\/span>2026-09-02T15:45:51+03:00<\/span>
\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"HOLIDAY\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n<\/div><\/div><\/div>
<\/i><\/div>
<\/i><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\n

THE SOLUTION<\/strong><\/p>\n<\/div>

A Two-Sided Rooftop Identity.<\/h2><\/div>

White dimensional Turka\u015f lettering sits against red horizontal elements on two adjoining rooftop faces. The name is repeated around the corner, allowing the building identity to read from more than one approach.<\/p>\n

The \u201cLezzet mimar\u0131\u201d line adds a secondary message on one face. After dark, the illuminated letters remain the focus while the red structure outlines the corner.<\/p>\n<\/div>

\n
<\/i><\/span><\/div>

Two Sign Faces<\/h3><\/div>
<\/div>
The Turka\u015f name appears on adjoining sides of the roofline.<\/div><\/div><\/div>\n
<\/i><\/span><\/div>

Rooftop Placement<\/h3><\/div>
<\/div>
The elevated position makes the sign part of the building silhouette.<\/div><\/div><\/div>\n
<\/i><\/span><\/div>

Dimensional Lettering<\/h3><\/div>
<\/div>
White letter depth is visible in the daytime close-up.<\/div><\/div><\/div>\n
<\/i><\/span><\/div>

Red Slatted Background<\/h3><\/div>
<\/div>
Horizontal red elements give both faces a consistent backdrop.<\/div><\/div><\/div>\n
<\/i><\/span><\/div>

Illuminated Letters<\/h3><\/div>
<\/div>
The lettering is visibly lit in the nighttime photographs.<\/div><\/div><\/div>\n
<\/i><\/span><\/div>

Secondary Message<\/h3><\/div>
<\/div>
\u201cLezzet mimar\u0131\u201d appears beneath the name on one face.<\/div><\/div><\/div>\n
<\/i><\/span><\/div>

Corner Composition<\/h3><\/div>
<\/div>
The sign wraps visually around the prominent building corner.<\/div><\/div><\/div>\n
<\/i><\/span><\/div>

Day-to-Night Presence<\/h3><\/div>
<\/div>
Day and night views show how the identity changes with the light.<\/div><\/div><\/div>\n
<\/div><\/div><\/div><\/div><\/div><\/div>

SIGNAGE DETAIL<\/strong><\/p>\n<\/div>

Dimensional Letters Against a Layered Red Backdrop.<\/h2><\/div>

The closer daytime view reveals the depth of the white Turka\u015f letters and the repeated horizontal red elements behind them. The smaller \u201cLezzet mimar\u0131\u201d line appears beneath the name on one side.<\/p>\n

At night, the illuminated white lettering contrasts with the dark sky and keeps both faces legible above the building.<\/p>\n<\/div><\/div><\/div>

\"Close-up<\/span><\/div><\/div><\/div><\/div><\/div>

THE RESULT<\/strong><\/p>\n<\/div>

A Recognisable Roofline by Day and Night.<\/h2><\/div>

The finished installation turns the upper corner of the Turka\u015f building into a two-sided brand marker. The red backdrop and dimensional lettering define the rooftop in daylight; illumination gives the wordmarks a strong presence after dark.<\/p>\n<\/div><\/div><\/div><\/div><\/div>

BUILDING PRESENCE<\/strong><\/p>\n<\/div>

The Building and Signage as One Composition.<\/h2><\/div>

The wider nighttime view shows the rooftop sign above the glazed central entrance and the full building fa\u00e7ade. The elevated position keeps the Turka\u015f name distinct from the smaller entrance sign, while the two illuminated faces remain visible around the corner.<\/p>\n<\/div>

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\n\n
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